If you want to rank your website on Google, you have to do a complete SEO of your website. Seo is of two types On-page SEO and Off-page SEO. Most people only focus on Off-page SEO, but with alone this, your site will never rank. Almost 95% of the weightage of SEO is on-page SEO. The article on your website should be fully on-page optimized if you want to rank your site. Here, I will teach you how to do On-page SEO of your article. For more details, you can contact SEO company Lancaster which will guide you properly from beginning to expert level.
How to do ON PAGE Optimization of your article?
Here are some points. If you follow these points, your article will be fully optimized.
Use H1,H2,H3.. Tags
In your article, always use the H1, H2, H3.. tags. Always give an H1 tag to the title of your blog. The H1 tag can only be used once in a single article. Use H2 and H3 tags for subheadings. You can use H2 and H3 tags multiple times.
Always shorten the permalink of your article and also always add your main keywords in it.
Keyword density means how many times you are repeating your main keyword in the article. It should be 0.5%. This means if you write an article of 1000 words, then you should repeat your primary keyword five times in the whole article. Not more than that.
Always write your main keyword in the title, subheadings, in the first paragraph of your article, and the meta description and highlight them.
This is also a part of On-Page SEO. Before adding your image to the article, always compress it. If you do not compress it, your website loading time will increase, and you will lose your traffic. Add the main keyword of your article in the alt text of the image. By doing these things, your image will get optimized.
Increase the readability of your article by writing small paragraphs. If you write a short section, then your visitors will not get bored.
Write a catchy meta description. Before visiting your website, the visitor will read the meta description, and if it is appealing and useful, the visitor will visit your site. Also, don’t forget to write your main keyword in this.
Use the Yoast SEO plug-in to increase the score of your SEO. This is the most critical plug-in for On-page SEO optimization.
After writing your article, always add the related tags in the tag section.
By following the mentioned above points, your article will be fully On page optimized. Do not forget to research keyword before writing the essay. After doing the keyword research, you should move to the On-page SEO. As you have heard that ‘Content is the King’ so always write meaningful content. If your content is not right, you will never rank on Google how much good optimization you do.